Another intesting result of the CI
taste testing is that the Hershey's cocoa was ranked #2 in both the dutched and natural categories, and in both cases beat out much more expensive cocoas.
For instance, Hershey's dutched beat out Droste, Skokinag and Valrhona, and was ranked second only to Callebaut cocoa (which doesnt surprise me, since I think Callebaut chocolate is awesome). The Hershey's cocoa costs about 40% less than the Callebaut. Among the natural cocoas, Hershey's beat out Ghiradelli and Scharffen Berger, and was second to Mercken's, which is about the same price (~US$6 per LB). This doesn't surprise me either, since I have been relatively disappointed with both Ghiradelli and Scharffen Berger.
EDIT TO ADD: And to reiterate what JospehB pointed out, the dutched was preferred in every one of the taste tests, which included hot cocoa, shortbread, pudding cake, and devil's food cake.
Edited by Patrick S, 14 December 2004 - 12:26 PM.