"Just Mayo" not really 'Mayo'?

[rotuts]

http://nycity.today/content/284515-fda-says-just-mayo-spread-doesn-t-meet-mayonnaise-standards

 

""   federal regulations linked to standards for mayonnaise  ""

 

Ill be lighting a candle some time soon.

 

Go Feds !

 

and of course the NYTimes

 

http://www.nytimes.com/2015/08/26/business/fda-says-eggless-spread-violates-mayonnaise-and-label-rules.html?_r=0

Edited August 26, 2015 by rotuts (log)

[Martin Fisher]

Caveat emptor.

Crescit cum commercio civitas.

 

[munchymom]

More like "Unjust Mayo" amirite?

[Smithy]

It's funny that they argue that the FDA is behind the times and should expand their definition of 'Mayonnaise'. Miracle Whip calls itself a spread. I suppose "Just Mayo Non-Mayonnaise Spread" would fail the company's marketing test.

[rotuts]

"JustMayo"  etc

[btbyrd]

Miracle Whip calls itself a spread. I suppose "Just Mayo Non-Mayonnaise Spread" would fail the company's marketing test.

 

And "Just Spread" has some unsavory connotations.

[Porthos]

Many years ago I remember TJs coming out with a low-sugar ketchup that they had to call something else - because - it didn't contain enough sugar to meet the legal definition of ketchup.

 

If it doesn't meet the legal definition then it isn't mayonnaise. But does the slang use of mayo for mayonnaise truly meet the requirement to disallow it's use on non-mayonnaise products. I think not. Over-reaching nanny-state government again, IMHO.

Edited August 26, 2015 by Porthos (log)

[Martin Fisher]

If it doesn't meet the legal definition then it isn't mayonnaise. 

 

Speaking for myself because I'm the one eating it, if it doesn't meet MY definition of mayonnaise, then it isn't REAL mayonnaise. 

Some of the ingredients permitted in the "rulers" definition of "real" mayonnaise aren't acceptable to some of us.

 

Sec. 169.140 Mayonnaise.

Edited August 26, 2015 by DiggingDogFarm (log)

[Smithy]

If it doesn't meet the legal definition then it isn't mayonnaise. But does the slang use of mayo for mayonnaise truly meet the requirement to disallow it's use on non-mayonnaise products. I think not. Over-reaching nanny-state government again, IMHO.

I'm more inclined to think that calling it 'mayo' when it's missing a defining ingredient of the emulsion in question is misleading. 'Mayo' is common slang for 'mayonnaise', and using the classic definition of that cold sauce it isn't possible to have vegan mayonnaise. Maybe they need to come up with a new term ('vegemayo'?) for what they're marketing. I can grant that 'vegan imitation mayonnaise' might be too truthful (and cumbersome) to be appealing.

[Dave W]

Maybe they should call it Yayo

[FeChef]

Maybe they should call it Yayo

Not sure the FDA would approve that either if the product doesn't contain coca leaves.

 

I would think vegan's would not even pick up the jar if its called "just mayo" or does this product have a special isle for vegan's?

[heidih]

I know there is a regulatory foundation but this is the kind of stupidity that makes me hate my own breed (ya know those legal guys)  If you are vegan and too stupid to read labels re ingredients then who knows what you will ingest.  Bit too hand-holdy as so many labels are.

[gfweb]

I know there is a regulatory foundation but this is the kind of stupidity that makes me hate my own breed (ya know those legal guys) If you are vegan and too stupid to read labels re ingredients then who knows what you will ingest. Bit too hand-holdy as so many labels are.

I'm no fan of regulation in general, but food and drug rules seem smart given the number of scummy producers out there.

If you want a good scare go troll around on fda.gov in the recalls and the enforcement sections. And this stuff is probably a small proportion of what's actually out there.

[Lisa Shock]

I'm more inclined to think that calling it 'mayo' when it's missing a defining ingredient of the emulsion in question is misleading. 'Mayo' is common slang for 'mayonnaise', and using the classic definition of that cold sauce it isn't possible to have vegan mayonnaise. Maybe they need to come up with a new term ('vegemayo'?) for what they're marketing. I can grant that 'vegan imitation mayonnaise' might be too truthful (and cumbersome) to be appealing.

 

Vegenaise already exists.

 

I am on the Fed's side on this one. In a world where shelfspace in supermarkets is being taken over by foodstuffs which are at best lame caricatures of classic foods, restricting the nomenclature at least creates a little separation between the real thing and ersatz. I wish they could tighten restrictions so that Kraft 'Macaroni & Cheese' would be called 'dried refined wheat product with dehydrated sauce featuring cheese-like flavoring'.

[Anna N]

Vegenaise already exists.

 

I am on the Fed's side on this one. In a world where shelfspace in supermarkets is being taken over by foodstuffs which are at best lame caricatures of classic foods, restricting the nomenclature at least creates a little separation between the real thing and ersatz. I wish they could tighten restrictions so that Kraft 'Macaroni & Cheese' would be called 'dried refined wheat product with dehydrated sauce featuring cheese-like flavoring'.

Do not believe that the product was ever called macaroni and cheese in Canada. We knew it as Kraft Dinner and now that has been officially changed by Kraft to simply KD! This avoids all mention of cheese.

[MSRadell]

Like many others I normally disagree with the stance of the federal government on food regulation but in this case I certainly agree with Them! If I was walking down the aisle in a grocery store looking for a new type of mayonnaise to try I might consider picking this one up. No, I probably wouldn't read the label because it says that it's Mayo, which it truly isn't! There are other products on the market that would like to be considered Mayonnaise but they can't because of this regulation so why would the vegetarian option be considered any different than the others? The regulation doesn't need to be changed, the product just needs to be relabeled.

[Thanks for the Crepes]

Do not believe that the product was ever called macaroni and cheese in Canada. We knew it as Kraft Dinner and now that has been officially changed by Kraft to simply KD! This avoids all mention of cheese.

 

Kraft Mac and Cheese for many years, when I could buy it 4/$1 used to contain Cheddar cheese. For the past several years it has not, just whey and other cheese by-products. I noticed, and can't eat it now.

 

Back in the day, I made a point of buying only Kraft brand, because it tasted better than competitors products at a lower price.

 

My grocery store brand (Food Lion) contains Cheddar, as does Betty Crocker brand, and both are better than Kraft now. They sold out for profit, and lost my loyal decades-long business. I'm sure they do not notice or care.

 

I'm kind of wedded to Duke's mayo, which has no sugar or water, but I might be willing to try Just Mayo even though it has "less than 2%" organic sugar, and the second ingredient is water. It might very well be a one-time trial, but I still like what they're trying to do, and battery caged eggs are evil and unhealthy for all involved.

 

People who have tried it seem to have very positive things to say about the mayo as well as the cookie products.

[blue_dolphin]

I read a recent WSJ item: "In Belgium, Mayonnaise Makers Want a New Recipe"  that I found interesting.  Rather than create another mayo thread, I figured this would be a good fit since the article mentions the Hudson Foods "Just Mayo" product and that company's recent entanglements with US labeling regulations that started this thread as well as their legal issues with the Unilever/Hellman's people.  That said, the article is more about mayo in Belgium.  It is an entertaining read. 

 

The article refers to a 60-year old royal decree that declares, "Belgian mayonnaise must contain at least 80% fat and 7.5% egg yolk. European rivals are permitted to sell mayo with a mere 70% fat and 5% egg yolk" and some Belgian mayo manufacturers are apparently looking for some sort of exemption to produce a "basic mayonnaise" to compete with other European products. 

 

Some of the quotes:

“Why would you put ketchup on your chips? It’s just wrong”

“I can hardly think of anything I wouldn’t eat mayonnaise with…..Maybe pancakes.”

“Stewed apples with sugar….I eat it with mayonnaise, and I am not the only one.”

 

Back to the thread topic, the article says that Hampton Creek is optimistic about keeping their product name and would like to begin selling its product in a market like Belgium where "people eat a lot of mayonnaise"

 

Not sure if they will be successful but I really want some fresh hot Belgian frites with mayo!

Edited September 21, 2015 by blue_dolphin (log)

[rotuts]

""  Why would you put ketchup on your chips? It’s just wrong”

“I can hardly think of anything I wouldn’t eat mayonnaise with…..Maybe pancakes.”

 

my kind of people.  Ive always, i.e. Always liked my fries we mayo.  i.e. Chips S. of the Border.