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Pirate Joe's is no more

Anna N

By Anna N
in Food Media & Arts

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Anna N

Anna N

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The Canadian version of Trader Joe's which existed on the West Coast for five years is closed for good.   Facing a lengthy court case, the owner decided to throw in the towel.

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Anna Nielsen aka "Anna N"

...I just let people know about something I made for supper that they might enjoy, too. That's all it is. (Nigel Slater)

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IndyRob

IndyRob

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1 hour ago, blue_dolphin said:

 

Decision

 

Related articles:  WSJ, NYT and Guardian

 

Thank you.  So, in my incredibly inexpert opinion, although there's a jurisdictional issue in play, the real problem is the fact that the items were transported without the strict controls that TJ's might impose.

 

In the worst case, someone could be trying to sell a rotting TJ product in Canada - represented as something you might buy at TJs..

 

The claims concerning brand confusion, to me, are silly given that they spend so much effort emphasizing the 'pirate' nature of the business.

 

But I wonder about the knock on effects of any importer without the explicit approval of the manufacturer.

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