Diet Coke Surpasses Pepsi

[Chris Amirault]

From the Wall St Journal:

U.S. sales of Diet Coke overtook those of Pepsi-Cola for the first time in 2010, making the diet soda the No. 2 carbonated soft drink in the country behind Coca-Cola, industry data are expected to confirm Thursday.

Occupying the top two rankings would mark a historic win for Coca-Cola Co. in its decades-old rivalry with PepsiCo Inc., which has seen its market share slip in recent years and is trying to retool its marketing.

Pepsi fans, are you embracing the Nehi/RC Cola of the 21st century?

[heidih]

I prefer Pepsi on the rare occasion that I drink it. I wonder if this takes into account fast food and restaurant purchases where there is not an option of one or the other?

[Crouton]

Lately for me its been Coke Zero... by a long shot

[maggiethecat]

Pepsi forever, the fully loaded Pepsi.

[qrn]

Pepsi Stopped making Pepsi ONE for some obscure reason, we miss it ...

Bud

[Lisa Shock]

Pepsi Throwback reigns in my household.

[gfweb]

Pepsi...ewww. Too sweet. No complexity.

[Emily_R]

Coke Zero Coke Zero Coke Zero. Its pure bliss in a diet soda. I'm stunned that its not further up the soda rankings...

[jsmeeker]

has it surpassed Dr. Pepper in Texas?

[Hayley Casarotto]

Diet Coke is devil in a can. Coke Zero is so, so much better. I don't understand why they even make Diet anymore

[Jeffery C]

Pepsi...ewww. Too sweet. No complexity.

My sentiments exactly.

[JAZ]

Diet Coke is devil in a can. Coke Zero is so, so much better. I don't understand why they even make Diet anymore

Because people (myself included) are used to the taste of Diet Coke. Objectively, I can say that Coke Zero is a better product, but it tastes too sweet to me because I'm used to that bitter aftertaste of Diet Coke. (And if you think that's weird, there are people out there who still prefer Tab, because that's what they're used to.)

[llc45]

In my book, Diet Coke rules - others are two sweet (Diet Pepsi, coke zero) or too off tasting (Tab). AM lording that announcement over my husband -who is definitely in the Pepsi camp.

[Marlene]

Diet pepsi. If you look at a can of diet coke and a can of coke zero, the ingredients and the nutrition values are identical. I've heard it said there is no difference between the two other than as a marketing tool to reach out to men who didn't want to be seen drinking anything "diet".

diet pepsi has 30 mg of sodium whereas diet coke and coke zero both have 40 mg of sodium. For some reason, diet coke and zero both have .1 gr of protein.

[CaliPoutine]

Coke Zero Coke Zero Coke Zero. Its pure bliss in a diet soda. I'm stunned that its not further up the soda rankings...

I agree. Love it. Dont love the vanilla or cherry as much. I especially love it from the fountain.

[IndyRob]

Diet pepsi. If you look at a can of diet coke and a can of coke zero, the ingredients and the nutrition values are identical. I've heard it said there is no difference between the two other than as a marketing tool to reach out to men who didn't want to be seen drinking anything "diet".

I drink all three regularly and they all taste different. Coke Zero seems to have a little extra punch in citrus oil than Diet Coke, while Diet Coke is more citrusy than Diet Pepsi.

[savvysearch]

you mean it's missing Coke's complexity that leaves a fermented aftertaste at the back of your tongue?

[Tri2Cook]

Diet pepsi. If you look at a can of diet coke and a can of coke zero, the ingredients and the nutrition values are identical. I've heard it said there is no difference between the two other than as a marketing tool to reach out to men who didn't want to be seen drinking anything "diet".

There is definitely a taste difference between Diet Coke and Coke Zero. Coke Zero tastes much better to me and I really don't have issues with the word "diet" being on the label. If I have to choose between Diet Coke and Diet Pepsi without the Zero option, I actually prefer Diet Pepsi but Coke Zero is better than either of those. I've cut down on all of that stuff, diet or not, to the point that I've only had maybe two or three in the past few months (outside of coke or ginger ale for mixed drinks but I definitely don't use diet for that) so it's really not an issue anymore. One thing I have noticed since cutting back is that diet drinks taste pretty good when you're used to them but, when you've been off them for a while and then have one, they're actually not all that good no matter which one you're drinking.

[natasha1270]

I used to be a diet pepsi drinker but when I had to cut back on caffeine, I switched to caffeine-free diet coke (or cfdc as I like to call it) for the bubbles since I prefer the diet pepsi taste. Coke is definitely more carbonated than Pepsi. Now I can't tolerate the bubbles so much so no more soda for me.