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40 Years of Slurpees


Jason Perlow

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7-Eleven Celebrates 40 Years of Brain Freeze

Long before smoothies and Frappuccinos there was the Slurpee. The slushy, colorful 7-Eleven brand - and American icon - turns 40 today and is still popular for the same reasons it caught on back then: fun, variety, "brain freeze" and colored tongues.

Jason Perlow, Co-Founder eGullet Society for Culinary Arts & Letters

Foodies who Review South Florida (Facebook) | offthebroiler.com - Food Blog (archived) | View my food photos on Instagram

Twittter: @jperlow | Mastodon @jperlow@journa.host

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Thanks for the tip! I checked our neighborhood store and they are offering 7 oz samples and one of the flavors is Blackberry. My all-time favorite flavor remains Coca-Cola but I'll try something new today.

"Eat it up, wear it out, make it do or do without." TMJ Jr. R.I.P.

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I've never had the privilege of tasting a Slurpee, but that they're celebrating the 40th anniversary makes me smile...... If I'm not mistaken, the Italians have been scraping ice from large blocks into cone shaped paper containers and pouring over that a variety of fruit-flavored, herbal and even liqueur based syrups for at least 400 years.

Heck, first time I tasted one of those (and fell in love with them) was long before 7-11 was a gleam in daddy's eyes. And yes, in the USA!!!!!

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Oooh, I should walk up to the 7-11 for one! I haven't had one in ages, but they've always been one of my favorite brain freeze treats! At one point, my favorite was a "smurf" slurpee - pina colada on the bottom, blue raspberry in the middle, pina colada on top.

"I just hate health food"--Julia Child

Jennifer Garner

buttercream pastries

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gallery_2_4_58266.jpg

Here's some Slurpees we had on the way back from New York City today, including the free ones in the retro cups.

Jason Perlow, Co-Founder eGullet Society for Culinary Arts & Letters

Foodies who Review South Florida (Facebook) | offthebroiler.com - Food Blog (archived) | View my food photos on Instagram

Twittter: @jperlow | Mastodon @jperlow@journa.host

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Ooh, that just made me thirsty for a blue raspberry brain freeze. :blink:

Jason, this updated site is wonderful! It's my first official day here as a poster, and I'm delighted with everything I see. I look forward to exploring every corner.

Warm regards,

Jennifer

Jennifer L. Iannolo

Founder, Editor-in-Chief

The Gilded Fork

Food Philosophy. Sensuality. Sass.

Home of the Culinary Podcast Network

Never trust a woman who doesn't like to eat. She is probably lousy in bed. (attributed to Federico Fellini)

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Thanks for joining up, Jennifer! We've got lots of upgrades and improvements in store.

Jason Perlow, Co-Founder eGullet Society for Culinary Arts & Letters

Foodies who Review South Florida (Facebook) | offthebroiler.com - Food Blog (archived) | View my food photos on Instagram

Twittter: @jperlow | Mastodon @jperlow@journa.host

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I never really liked Slurpees, always tasted to chemical-y to me. Dairy Queen Mister Mistys, however, are fabulous.

"If it's me and your granny on bongos, then it's a Fall gig'' -- Mark E. Smith

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Of those four, the only one I could stand was the Coke. The pink one was a sour watermelon that was just way too sour and sweet. The orange one was some kind of Hawaiian punch flavor, that just tasted sweet with no actual flavor. That icky beige one is Mountain Dew. I hardly ever have Slurpees, when I do, I like to mix the Coke and Cherry if possible. But, mostly, I think I've outgrown them. I'd much rather have a snow cone with a good fruit syrup.

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My first and best memories of slurpee's are of growing up in Ft. Lauderdale. A day at the beach with my parents always included a stop at 7-11 on the way home. ( same with trips to Sanibel Island). To this day, a beach trip isnt complete without a slurpee afterwards.

This worked for me when I lived in Long Beach, Ca, but doesnt work now as the nearest 7-11 is in London, ON.

Oh well, Im sure its a lot healthier for me, if not as fun.

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As discussed in this topic - I find the Dairy Queen Mr. Misty's way too chunky... and the American Slurpee is way too... airy. Now... here in Canada they are just perfect - right in-between :biggrin: . That could be why Winnipeg is the Slurpee capitol - they are so good here we can't get enough of them.

I always look at all the purple, pink, green, blue, etc. slurpees and think "ooo... pretty... must make a layered slurpee with all flavours". Then I realize that I just prefer the pepsi or coke.

I've been trying to stay away from sugar lately - so I've tried the Crystal Light 'no sugar added' flavour recently.... amazingly it's much sweeter than the other flavours and I just can't drink them! I wish they could tone down the sweetness so I could enjoy them more often :angry: .

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I never really liked Slurpees, always tasted to chemical-y to me. Dairy Queen Mister Mistys, however, are fabulous.

Hear, hear! (or is it here, here...) Coming from the north (Michigan) where the Dairy Queens closed for the winter, I was delighted to find when I moved to Oklahoma that they were open all year. Sadly, over the last ten years or so, all of them have closed in my town (Norman). I have to go home to visit my parents in the summer to get a Mr. Misty cherry float. Yum!

They do, however, make some pretty kick-ass snocones down here though. Lord knows it's hot enough down here to eat them regularly. Not quite the same as a slurpee (which is also quite tasty), but with many more available flavors. One local stand has about 200 different flavors of snocone. Still working my way through them all...

"An' I expect you don't even know that we happen to produce some partic'ly fine wines, our Chardonnays bein' 'specially worthy of attention and compet'tively priced, not to mention the rich, firmly structur'd Rusted Dunny Valley Semillons, which are a tangily refreshin' discovery for the connesewer ...yew bastard?"

"Jolly good, I'll have a pint of Chardonnay, please."

Rincewind and Bartender, The Last Continent by Terry Pratchett

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I never really liked Slurpees, always tasted to chemical-y to me. Dairy Queen Mister Mistys, however, are fabulous.

Hear, hear! (or is it here, here...) Coming from the north (Michigan) where the Dairy Queens closed for the winter, I was delighted to find when I moved to Oklahoma that they were open all year. Sadly, over the last ten years or so, all of them have closed in my town (Norman). I have to go home to visit my parents in the summer to get a Mr. Misty cherry float. Yum!

They do, however, make some pretty kick-ass snocones down here though. Lord knows it's hot enough down here to eat them regularly. Not quite the same as a slurpee (which is also quite tasty), but with many more available flavors. One local stand has about 200 different flavors of snocone. Still working my way through them all...

I have a friend, Quentin, who lives in Norman. Is the town small enough that you all might know each other?

I loved Dairy Queen when I was a child, and like Slurpees today--the best way to make one is to mix flavors. Us some Coke or the Blue one as your base, and then mix and taste 'til you get it the way you want it. Don't think the children and I have ever had one with only one flavor. :wink:

A

"I'm not looking at the panties, I'm looking at the vegetables!" --RJZ
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I posted my last post and then went in to the kitchen to take a look at the local newspaper (Winnipeg Free Press). Two guys were on a mission yesterday to buy a Slurpee in every (49) 7-11 stores in Manitoba. Here's their website . I told you we liked our slurpees/slushies here.

Edited by Pam R (log)
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When they first came out, Slurpees were a revolution.

I found that it is best to use the spoon/straw ONLY for stirring. Never for slurping. The spoon end is OK for scooping. It is best to stir/shake the slurpee until it is at a level at which it is possible to cease stirring and discard the spoon/straw. Shake it the rest of the way down.

Same with a Slush Puppy.

You should print this out and keep a copy in your glove compartment.

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I posted my last post and then went in to the kitchen to take a look at the local newspaper (Winnipeg Free Press).  Two guys were on a mission yesterday to buy a Slurpee in every (49) 7-11 stores in Manitoba.  Here's their website .  I told you we liked our slurpees/slushies here.

Pam: I swear I just read somewhere that Winnipeggers drink more Slurpees per capita than anyone else on the planet.

[And here's the edit, after the search...]

From Tuesday's ROB:

"It's been a tremendous success story in Canada. You won't believe the amount of Slurpees we sell in Winnipeg in the middle of winter," said 7-Eleven Canada's Mr. Waldron.

Indeed, the Winnipeg stores sell an average of 8,300 Slurpees a month -- making that city the Slurpee capital of the world, the company says. More than six billion of the slushy beverages have been sold worldwide since 1966

Full story here

Edited by malcolmjolley (log)

Malcolm Jolley

Gremolata.com

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Pam: I swear I just read somewhere that Winnipeggers drink more Slurpees per capita than anyone else on the planet.

Malcolm, I know... We LOVE our slurpees around here. That's not even takign into account how many 'slushes' are sold at Mac's :wink: Sev even gives out bumper stickers about it being the Capitol.

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Pam: I swear I just read somewhere that Winnipeggers drink more Slurpees per capita than anyone else on the planet.

Malcolm, I know... We LOVE our slurpees around here. That's not even takign into account how many 'slushes' are sold at Mac's :wink: Sev even gives out bumper stickers about it being the Capitol.

The statistic I heard was that each 7-11 in Manitoba sells an average of 8500 Slurpies per month ... which is the most of any region 7-11 services.

What I find fascinating is considering the winters in Manitoba (when I wouldn't think there would be a lot of Slurpies consumed - Pam?) that means the consumption in the summer months is even greater!

A.

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What I find fascinating is considering the winters in Manitoba (when I wouldn't think there would be a lot of Slurpies consumed - Pam?) that means the consumption in the summer months is even greater!

A.

Oh no my friend. We're hardy folk.

I doubt the consumption is as high during the winter, but we don't stop drinking them when the snow falls... could you imagine how many we'd have to drink if it was only during warm months??

Umm... I think we are so used to cold weather it doesn't really matter. Plus, nothing soothes my throat when I have a cold as well as a forzen bev. :wink:

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Malcolm, I know... We LOVE our slurpees around here.  That's not even takign into account how many 'slushes' are sold at Mac's  :wink:  

Ahem. They're called Frosters at Mac's. :biggrin: Or maybe Frostees....I just had one on Tuesday--my first slurpee-type drink in more than a year, consumed along with my beloved Old Dutch BBQ potato chips. Just as good as I remembered...though the pepsi froster did really bad things to my ibs....

Edited by prasantrin (log)
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I've never had a Slurpee. Are they the same consistency as Slush Puppies (which I grew up on and which is responsible for my fondness for the flavor "blue.")

I had an Icee once at a movie theater and it was the nastiest thing I've ever ingested.

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The last Christmas I spent in Winnipeg with my ex, he insisted on getting a Slurpee after dinner. It was -25! Me, being the born and bred West coaster, thought he was absolutely insane. In fact, it's perfectly normal there. A very strange group.

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