Edit History

Around 1955 Ronzoni macaroni sponsored a cookbook (see image below) written by Ada Boni who was described by some as the "Fanny Farmer of Italy."

The recipes were simple and easy to prepare, and the ingredients were easily obtained.

Robert Ronzoni, the company's then-president, wrote an introduction to the book, and the company had a few pages of advertising and promotion in the middle section of the volume. That section included an illustrated page with directions on how to prepare pasta.

This book appears to be oriented toward the American homemaker who, after WWII, was exposed to new ideas and ingredients. It's a lovely slice of culinary history.

Around 1955 Ronzoni macaroni sponsored a cookbook (see image below) written by Ada Boni who was described by some as the "Fanny Farmer of Italy."

The recipes were simple and easy to prepare, and the ingredients were easily obtained.

Robert Ronzoni, the then president of the company, wrote an introduction to the book, and the company had a few pages of advertising and promotion in the middle section of the volume. That section included an illustrated page with directions on how to prepare pasta.

This book appeared to be oriented towards the American homemaker who, after WWII, was exposed to new ideas and ingredients. It's a lovely slice of culinary history.