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Pop up market pricing?


Dan K

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So I had a pretty successful first year selling truffles, caramels, and other candy at my local farmer's market (details in this thread), but I'm not going to have time this year to do that much again. Luckily, the law has changed in Illinois and we can sell directly to consumers or at a "pop up" market at a local business (with their permission, of course). I reached out to the owners of my local coffee shop, and they think it would be a great idea. A couple times during the holiday season, I can set up a table for a few hours on a Sunday.

 

So my question is about the logistics of this. Has anyone done something like this before? How do I make it worthwhile for the business? Is it enough that I'm bringing in customers? (I do have a small following that will definitely come in - they were disappointed to learn I couldn't do the market this year). Should I offer a percentage of revenue? A flat rate?

 

Any advice would be welcome. Thanks!

 

~Dan

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If they  haven't already suggested some type of reimbursement for the time/space, you might offer that with every coffee shop purchase above X dollars, you'll give a percentage off of a purchase of your product (bring your receipt showing a $20 or more purchase and receive 10% off your chocolate purchase ).... that encourages people to spend more with them and with you. 

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Not a popup per se but the information might be relevant:  before COVID two local merchants in the same local shopping center had a deal.  One merchant was my wine and spirits monger, the other was a well-regarded Chinese noodle restaurant and a Japanese sushi bar.  Under the same roof.

 

The deal was purchase a bottle of wine (or for that matter a bottle of rum) and bring the receipt to the restaurant for a discount on your meal.

 

Since then the wine store changed ownership and the restaurant closed during COVID for renovation.  The restaurant is promoting their grand reopening.

 

Cooking is cool.  And kitchen gear is even cooler.  -- Chad Ward

Whatever you crave, there's a dumpling for you. -- Hsiao-Ching Chou

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