Hook's Flavored rums

[Ed Hamilton]

A few days ago I ran across a new one from Happy Hour Imports, Hook's Coconut Rum.

Has anyone tried this flavored rum? I have it on good authority that this rum was distilled in Trinidad where it was blended with coconut flavoring. But I'm interested if anyone has tried this one and do you normally drink flavored rums?

Flavored rums comprise the fasting growing segment of the rum market.

[Rapping Bartender]

Have't tried that rum yet but I do recommend Koko Kanu from Jamaica. It's 37.5% alc (75 proof) and sold mainly in England. It's based on the Wray and Nephew Coconut Rum recipe thats popular in the more "touristy" parts of Jamaica. That particular rum is 43% alc (86 proof). Most of the good cocktail bar tenders over here in the UK use Koko Kanu in their drinks, as oppose to Malibu, which is a liqueur not a rum.

[Ed Hamilton]

Hook's is 40% alcohol by volume, which is higher than others. Flavored rums do make a nice addition to tropical tourist drinks.

[Jason Perlow]

The new Cruzan Mango is really good.