What is known in western countries as Chinese New Year is never called that in China. Instead it is called 春节 (chūn jié) or "Spring Festival". This lasts 15 day, starting on NewYear's Day and ending with the Lantern Festival. Each of the first ten days have some special significance as does the 15th.
The 5th day, Thursday was 破五 (pò wǔ) which is dedicated to the God Of Wealth on his birthday. This is the day to eat jiaozi (饺子) and observe some Taoist practices.
Here are some pictures from this year's po wu.