Kikkoman is made from soybeans, wheat and salt. It's good stuff, well made. Not artisinal, but it doesn't need to be. Shoyu is very simple to make and just requires time. Maggi is a chemical brew. China Lilly or stuff like that is so nasty it contains "caramel colouring." Perhaps Maggi is as nasty as that. The distance between balsamico tradionizale and balsamic vinegar is not the same as that between shoyu and Maggi. The former are two very different but related things. The latter is more like the difference between a simple, elegant, and profoundly flavourful ingredient and a cheap and nasty delivery system for MSG. (I love MSG.) But if you like or even love Maggi, that's just great. You're a lovely person and if you love Maggi then it is loveable too because you love it. But that doesn't mean it's edible to me, just as you aren't. How's that?