US Film Producer Invests in Israeli wines

[Craig Camp]

So he did what you can do when you're a big-shot Hollywood producer. He bought the rights, tore up the script and had it rewritten. That is, he and fellow Hollywood producer Danny Dimbort joined Tel Aviv businessman Itzhak Shani to buy the winery, rename it Binyamina Wines, and pump $13 million into it.

[Andre]

Eliaz Binyamina was consudered amongst the worst wineries in Israel. With foreign investments coming in [Mr. Lerner], new wines are showing a big improvement and now they may be considred of avarage quality.

The new winemaker Sason Ben-Aharon, had been around for a while assisting different wineries. He is a very nice gentelman and is very aware of the importance of quality grapes.

Sason had been in Benyamina [Eliaz] for three years. 2002 he was assisting a less talented Amram Soratsky and serving as chief winemaker in the last two years.

He makes his own wines and advices other wineries, doing a good job so far.

The investment came in terms of new equipment new french oak and a new attitude towards the vine.

I will happily update on their newly released wines the moment I will translate the local labels to what is displayes in the US market, if requested.

[bloviatrix]

Andre, as you know I'm always interested in the Israeli wine scene. Particularly the kosher wines.