2001 Mouton Label Revealed

[Craig Camp]

The Bordeaux first-growth Chateau Mouton-Rothschild has revealed the design of its new label for the 2001 vintage.

[mikeycook]

I have to say... that is a really interesting choice. Does the bottle come with a soundtrack by Philip Glass?

[docsconz]

The artist labels were probably one of the best marketing jobs in wine history. Mouton was the first and arguably still the most interesting of the art label wines. It doesn't hurt that the wine is pretty good too. In great years it wouldn't matter what was on the label, but in off years, the label probably still provides interest and value for collectors of Mouton.

[Carolyn Tillie]

I have to say... that is a really interesting choice. Does the bottle come with a soundtrack by Philip Glass?

My thought exactly!

Actually, the label seems awfully Andy Warhol-ish to me...

[winebill]

From the Berry bros rudd announcement

new Mouton Label

"As is the tradition at Mouton-Rothschild, Robert Wilson will be reimbursed with several cases of the 2001 Grand Vin. "

Mr. Wilson probably wished he was asked to design the 2000 Vintage.

Not that the 2001 is a dog !