Women more affected by price of wine than men

[Don Giovanni]

Women more affected by price of wine than men

Could this be true......

Click On Me

"I was surprised. The men didn't seem to be affected by the price. It might be the way men relate to wine. But the women reacted very strongly to a high price," said Johan Almenberg, of Harvard University, who conducted the study among 266 volunteers in Boston.

And then because of this I took notice...

In the blind tasting, the average rating from both sexes was slightly higher for the cheaper wine than for the more expensive, showing that most people do not prefer expensive wines.

[CKatCook]

You know, I don't know. I never had the opportunity to sample any of the truely high end stuff. But when I go to a wine shop or liquor store and I start looking at bottles, one of the first thing my eyes seem to go to is the price. Then the label, in less the label is really unique. Now I have paid what is for me good money for a good spanish wine without care. Because I knew I like it. So may be it is less about price and more about preferrance...