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On the hunt for pinot noir


Don Giovanni

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Wine Tasting: On the hunt for pinot noir

By Eric Asimov, The New York Times

Since the movie "Sideways" came out in 2004, America has carried on a passionate affair with pinot noir. Restaurants can't keep it in stock, wineries can't make enough of it and consumers show no signs of loosening their embrace of it.

Sales shot up by 70 percent in 2005, and might have continued at that rate in 2006 except that shortages held growth to 20 percent, according to the Wine Institute, a trade organization.

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