Can I add my $0.02 here (to no one in particular)? My thought is, what do I (and by extension, you) consider an interesting or useful blog? As a TechGeek, I can tell you there are a zillion newsgroups, forums and now blogs about everything from programming languages to operating systems, to why Microsoft sucks, or why it doesn't. We TechGeeks are often in need of help getting some really geeky new toy to work. My new Sony-Ericsson cell phone is a perfect example. Without going into detail, I searched for sony-ericcson bluetooth or some such, and most results were forums and, yes, blogs. Would I read the stream of consciousness posts of one person who happen to have a cellphone and bluetooth woes? Not! But if the answer were there, I'd grab it. My point is, wine, women, song or geeky toys, it isn't the style but the content that counts. I don't care if the stuff has a little calendar next to it and a Moveable Type credit at the bottom. I don't care if there are dates or "posted by" lines (wait, all forums have that too). If I could find one blog that had a lot of stuff I'd like to know about wine, I'd be reading it all the time. But I never have. The reason I prefer forums to blogs is that when a large community is gathered in one place, they tend to handle thousands of time more subjects than a single individual ever could. On the other hand, if the "blogger" (I hate every word based on 'blog', but you gotta move with the times) somehow has similar interests to my own, he or she will likely follow a similar path of discovery. This is certainly true in the tech stuff. Does this not also sound a bit like why you like certain wine writers in the first place?