DaveArnold

Kerry: Very tempting, but for this cause it's worth the effort. A quick update: MOFAD's Executive Director, Peter Kim, has promised to stick to a 1-week Cowboy Diet if our campaign reaches $100K. At the rate things are going, it looks like I have 1 week of paleo dieting in my future. Any other diet dares out there? We could have the whole MOFAD staff in dietary agony for weeks to come.

Kerry: That is indeed the plan. Not sure what I've signed myself up for, but it's worth it to help make MOFAD a reality. Here's the breakdown: $90K = paleo diet for one week $100K = paleo for one week PLUS lemonade cleanse for one week $110K = paleo for one week PLUS lemonade cleanse for one week PLUS raw vegan for one week (in other words, certain discomfort and and possible death) Anyone have tips on how to endure these diets?

Sylvia: Great advice. We have been in touch with the Culinary Historians of NY and have asked them out help out with spreading the word about the exhibit; any cross-promotion you can do in Canada would be greatly appreciated. Oh, and that video is one of our favorite pieces of puffed cereal advertising here at MOFAD. Thanks for passing it along.

Lisa: Thanks for the words of encouragement. I certainly agree that the time is right for MOFAD; it's been a long time coming, but I know we'll make it happen.

Hi all, You may know me from my work at the French Culinary Institute and Booker and Dax, but I’m also the founder of the Museum of Food and Drink (MOFAD), a non-profit organization that aims to open a first-of-its-kind food museum in New York. (For more about MOFAD, please check out our website at www.mofad.org.) After two years of planning and research, MOFAD is ready to launch our first exhibit: BOOM! The Puffing Gun and the Rise of Breakfast Cereal. This explosive exhibit features a machine called a puffing gun, which was historically used to make cereals like Quaker Puffed Wheat, Kix, and Cheerios. MOFAD has purchased one of these machines from a company in Omaha, Nebraska that still makes puffing guns according to original designs from Kellogg’s. We’ve already tested the machine and designed a platform that will allow us to display the exhibit in public spaces around New York and beyond. This is a project born of passion and fueled by the efforts of a few dedicated individuals. (Our entire staff worked for one year without pay.) We've got a Kickstarter campaign going, but time is running short (and we'd appreciate your support!) Of course, we're very interested in the thoughts of the food community, so let's hear 'em!