That's on the 11th Fl., by the way (we're kind of tucked away, but that's part of the charm. All the top chefs and line cooks know where to find us). We haven't done many things like this before, but I am hoping this will be successful and become a regular event. I would love for JB Prince to become a place where chefs can come and personally connect with readers of their books. In the cookbook arena we can't compete with the mass sellers like Amazon and its ilk on price, but if this is works well (nothing breeds success like success) then this is an area where we should be able to excel.
