Rene Redzepi/Noma @ Claridges in United Kingdom & Ireland: Dining Posted May 6, 2012 I would like to take some small issue with Jon's 'churnalism' comment. We did not put the release on site ourselves but this was down to the fact that everyone else was already tweeting and blogging it and we had no more information than they did.It is, it seems to me, perfectly legitimate to put PR releases out. One simply removes the superlatives and obvious hyping and reduces it to the facts. In this day and age no one working online has the luxury of a few hours, let alone a few days, to come up with 'think pieces' every time. In this case the facts were the facts and most online writers simply passed them on to the audience for them to make of what they would.Personally, unless invited, I shan't go. £195 is a big chunk out of our budget and in fact it will be 2x that of course. We can do more with that kind of money than eat it, pay an intern for example.I would rather eat Noma's food at Noma for most of the reasons others have put forward, but I can see that they will have no trouble selling seats at Claridges and will make a fair bit of money. No one suggests that Redzepi should turn down goodmoney do they, after all he went for enough years making very little and he is running a businessIs he selling out? That's a question that can only be answered after the food has been served and not before. Who knows, it might turn out to be worth every penny.