I happened upon this place yesterday and strolled in to have a look. It's just like any other Sainsbury's, but with more space given over to counter-service for things like cheeses. deli and fresh meat. It's interesting to note that Tesco and Asda seem to be moving *away* from counter service for things like this, in favour of cabinets full of cheeses and cooked meat in packaging that have obviously been wrapped within the store. I wonder who will win? Sainsbury's seem to be losing market share ...