42 replies to this topic

[Jason Perlow]

7-Eleven Celebrates 40 Years of Brain Freeze

Long before smoothies and Frappuccinos there was the Slurpee. The slushy, colorful 7-Eleven brand - and American icon - turns 40 today and is still popular for the same reasons it caught on back then: fun, variety, "brain freeze" and colored tongues.

[Pam R]

Must get one to celebrate the birthday. Haven't had a good brain freeze in a long time...

[glossyp]

Thanks for the tip! I checked our neighborhood store and they are offering 7 oz samples and one of the flavors is Blackberry. My all-time favorite flavor remains Coca-Cola but I'll try something new today.

[Daniel Rogov]

I've never had the privilege of tasting a Slurpee, but that they're celebrating the 40th anniversary makes me smile...... If I'm not mistaken, the Italians have been scraping ice from large blocks into cone shaped paper containers and pouring over that a variety of fruit-flavored, herbal and even liqueur based syrups for at least 400 years.

Heck, first time I tasted one of those (and fell in love with them) was long before 7-11 was a gleam in daddy's eyes. And yes, in the USA!!!!!

[jgarner53]

Oooh, I should walk up to the 7-11 for one! I haven't had one in ages, but they've always been one of my favorite brain freeze treats! At one point, my favorite was a "smurf" slurpee - pina colada on the bottom, blue raspberry in the middle, pina colada on top.

[Jason Perlow]

Here's some Slurpees we had on the way back from New York City today, including the free ones in the retro cups.

[Jennifer Iannolo]

Ooh, that just made me thirsty for a blue raspberry brain freeze.

Jason, this updated site is wonderful! It's my first official day here as a poster, and I'm delighted with everything I see. I look forward to exploring every corner.

Warm regards,
Jennifer

[Jason Perlow]

Thanks for joining up, Jennifer! We've got lots of upgrades and improvements in store.

[bpearis]

I never really liked Slurpees, always tasted to chemical-y to me. Dairy Queen Mister Mistys, however, are fabulous.

[Rachel Perlow]

Of those four, the only one I could stand was the Coke. The pink one was a sour watermelon that was just way too sour and sweet. The orange one was some kind of Hawaiian punch flavor, that just tasted sweet with no actual flavor. That icky beige one is Mountain Dew. I hardly ever have Slurpees, when I do, I like to mix the Coke and Cherry if possible. But, mostly, I think I've outgrown them. I'd much rather have a snow cone with a good fruit syrup.

[CaliPoutine]

My first and best memories of slurpee's are of growing up in Ft. Lauderdale. A day at the beach with my parents always included a stop at 7-11 on the way home. ( same with trips to Sanibel Island). To this day, a beach trip isnt complete without a slurpee afterwards.

This worked for me when I lived in Long Beach, Ca, but doesnt work now as the nearest 7-11 is in London, ON.

Oh well, Im sure its a lot healthier for me, if not as fun.

[Pam R]

As discussed in this topic - I find the Dairy Queen Mr. Misty's way too chunky... and the American Slurpee is way too... airy. Now... here in Canada they are just perfect - right in-between . That could be why Winnipeg is the Slurpee capitol - they are so good here we can't get enough of them.

I always look at all the purple, pink, green, blue, etc. slurpees and think "ooo... pretty... must make a layered slurpee with all flavours". Then I realize that I just prefer the pepsi or coke.

I've been trying to stay away from sugar lately - so I've tried the Crystal Light 'no sugar added' flavour recently.... amazingly it's much sweeter than the other flavours and I just can't drink them! I wish they could tone down the sweetness so I could enjoy them more often .

[Rinsewind]

I never really liked Slurpees, always tasted to chemical-y to me. Dairy Queen Mister Mistys, however, are fabulous.

Hear, hear! (or is it here, here...) Coming from the north (Michigan) where the Dairy Queens closed for the winter, I was delighted to find when I moved to Oklahoma that they were open all year. Sadly, over the last ten years or so, all of them have closed in my town (Norman). I have to go home to visit my parents in the summer to get a Mr. Misty cherry float. Yum!

They do, however, make some pretty kick-ass snocones down here though. Lord knows it's hot enough down here to eat them regularly. Not quite the same as a slurpee (which is also quite tasty), but with many more available flavors. One local stand has about 200 different flavors of snocone. Still working my way through them all...

[Angela Alaimo]

I never really liked Slurpees, always tasted to chemical-y to me. Dairy Queen Mister Mistys, however, are fabulous.

Hear, hear! (or is it here, here...) Coming from the north (Michigan) where the Dairy Queens closed for the winter, I was delighted to find when I moved to Oklahoma that they were open all year. Sadly, over the last ten years or so, all of them have closed in my town (Norman). I have to go home to visit my parents in the summer to get a Mr. Misty cherry float. Yum!

They do, however, make some pretty kick-ass snocones down here though. Lord knows it's hot enough down here to eat them regularly. Not quite the same as a slurpee (which is also quite tasty), but with many more available flavors. One local stand has about 200 different flavors of snocone. Still working my way through them all...

I have a friend, Quentin, who lives in Norman. Is the town small enough that you all might know each other?

I loved Dairy Queen when I was a child, and like Slurpees today--the best way to make one is to mix flavors. Us some Coke or the Blue one as your base, and then mix and taste 'til you get it the way you want it. Don't think the children and I have ever had one with only one flavor.

A

[Pam R]

I posted my last post and then went in to the kitchen to take a look at the local newspaper (Winnipeg Free Press). Two guys were on a mission yesterday to buy a Slurpee in every (49) 7-11 stores in Manitoba. Here's their website . I told you we liked our slurpees/slushies here.

Edited by Pam R, 12 July 2005 - 10:02 AM.

[Country Cook]

I haven't had one since the mid-80s when I lived in the Slurpee Capitol (Winnepeg), maybe I will try one again.

[Ninjai Fanatic]

The scary thing about slurpies in 3rd world countries is that you can't ever be sure if they actually used purified water or if the water is contaminated with amebiasis or some other nasty parasites or something.
Anyway, Happy 40th anniversary! :)

[D. B. Brown]

When they first came out, Slurpees were a revolution.

I found that it is best to use the spoon/straw ONLY for stirring. Never for slurping. The spoon end is OK for scooping. It is best to stir/shake the slurpee until it is at a level at which it is possible to cease stirring and discard the spoon/straw. Shake it the rest of the way down.

Same with a Slush Puppy.

You should print this out and keep a copy in your glove compartment.

[malcolmjolley]

I posted my last post and then went in to the kitchen to take a look at the local newspaper (Winnipeg Free Press).  Two guys were on a mission yesterday to buy a Slurpee in every (49) 7-11 stores in Manitoba.  Here's their website .  I told you we liked our slurpees/slushies here.

Pam: I swear I just read somewhere that Winnipeggers drink more Slurpees per capita than anyone else on the planet.

[And here's the edit, after the search...]

From Tuesday's ROB:

"It's been a tremendous success story in Canada. You won't believe the amount of Slurpees we sell in Winnipeg in the middle of winter," said 7-Eleven Canada's Mr. Waldron.

Indeed, the Winnipeg stores sell an average of 8,300 Slurpees a month -- making that city the Slurpee capital of the world, the company says. More than six billion of the slushy beverages have been sold worldwide since 1966

Full story here

Edited by malcolmjolley, 14 July 2005 - 10:42 PM.

[Pam R]

Pam: I swear I just read somewhere that Winnipeggers drink more Slurpees per capita than anyone else on the planet.

Malcolm, I know... We LOVE our slurpees around here. That's not even takign into account how many 'slushes' are sold at Mac's Sev even gives out bumper stickers about it being the Capitol.

[Daddy-A]

Pam: I swear I just read somewhere that Winnipeggers drink more Slurpees per capita than anyone else on the planet.

Malcolm, I know... We LOVE our slurpees around here. That's not even takign into account how many 'slushes' are sold at Mac's Sev even gives out bumper stickers about it being the Capitol.

The statistic I heard was that each 7-11 in Manitoba sells an average of 8500 Slurpies per month ... which is the most of any region 7-11 services.

What I find fascinating is considering the winters in Manitoba (when I wouldn't think there would be a lot of Slurpies consumed - Pam?) that means the consumption in the summer months is even greater!

A.

[Pam R]

What I find fascinating is considering the winters in Manitoba (when I wouldn't think there would be a lot of Slurpies consumed - Pam?) that means the consumption in the summer months is even greater!

A.

Oh no my friend. We're hardy folk.
I doubt the consumption is as high during the winter, but we don't stop drinking them when the snow falls... could you imagine how many we'd have to drink if it was only during warm months??


Umm... I think we are so used to cold weather it doesn't really matter. Plus, nothing soothes my throat when I have a cold as well as a forzen bev.

[prasantrin]

Malcolm, I know... We LOVE our slurpees around here.  That's not even takign into account how many 'slushes' are sold at Mac's    

Ahem. They're called Frosters at Mac's. Or maybe Frostees....I just had one on Tuesday--my first slurpee-type drink in more than a year, consumed along with my beloved Old Dutch BBQ potato chips. Just as good as I remembered...though the pepsi froster did really bad things to my ibs....

Edited by prasantrin, 15 July 2005 - 06:15 PM.

[lia]

I've never had a Slurpee. Are they the same consistency as Slush Puppies (which I grew up on and which is responsible for my fondness for the flavor "blue.")

I had an Icee once at a movie theater and it was the nastiest thing I've ever ingested.

[peppyre]

The last Christmas I spent in Winnipeg with my ex, he insisted on getting a Slurpee after dinner. It was -25! Me, being the born and bred West coaster, thought he was absolutely insane. In fact, it's perfectly normal there. A very strange group.

[Pam R]

In fact, it's perfectly normal there.  A very strange group.

Thanks

[Toliver]

I've never had a Slurpee.  Are they the same consistency as Slush Puppies (which I grew up on and which is responsible for my fondness for the flavor "blue.")

I've never had a Slush Puppie so I can't tell you if the consistencies are the same.
Here's a line of Slurpees:
A row of brain freeze
(See the pic linked below for a better example of the thickness)

They "pour" like a sort of soft serve ice cream. You put the domed lid on the cup and then open the spigot to "pour" the Slurpee into the cup through the hole at the top of the lid. The domed lid allows you to get more than a cupful of brain freeze at one time as you can see by the last slurpee cup in the back in the second picture above. Be careful when you pour because the properly mixed Slurpee expands as it fills your cup (which is why adding the domed lid is a good thing).
You can see evidence of this expansion in this picture (look at the Slurpee on the left...see how far its risen out of the cup).
In the heat of summer, though, it loses it's body and quickly melts which is why you want to keep stirring it with your straw. You use a special well-known Slurpee straw that is nipped at the bottom so it flairs out to form a spoon shape so you can get every last bit of Slurpee.
Hmmm...couldn't find a picture of the straw on the web which is odd since the two (Slurpees and the Slurpee Straw) are so closely associated. I will have to rectify that!

Who knew they made edible Slurpee Straws??

[Pam R]

I've never had a Slurpee.   Are they the same consistency as Slush Puppies (which I grew up on and which is responsible for my fondness for the flavor "blue.")

I had an Icee once at a movie theater and it was the nastiest thing I've ever ingested.

Depending on where you live, slurpees have a different consistency. In Canada they are somewhere between an icee and a slush puppie. An Icee is airier - sort of like drinking flavoured air - a slush puppy is chunkier, icier. The slurpee is the perfect consistency - frozen but smooth.

Any slurpee I've had in the US have been closer to an Icee consistency - I don't know if that's true across the country.

edited to add that a good slurpee does not expand when it fills the cup ... that's the crazy airy stuff you californians drink

Edited by Pam R, 18 July 2005 - 11:37 AM.

[Toliver]

I've never had a Slurpee.   Are they the same consistency as Slush Puppies (which I grew up on and which is responsible for my fondness for the flavor "blue.")

I had an Icee once at a movie theater and it was the nastiest thing I've ever ingested.

Depending on where you live, slurpees have a different consistency. In Canada they are somewhere between an icee and a slush puppie. An Icee is airier - sort of like drinking flavoured air - a slush puppy is chunkier, icier. The slurpee is the perfect consistency - frozen but smooth.

Any slurpee I've had in the US have been closer to an Icee consistency - I don't know if that's true across the country.

edited to add that a good slurpee does not expand when it fills the cup ... that's the crazy airy stuff you californians drink

Then they must not be making Slurpees properly up there. The Slurpees I've grown up with are just like the pictures I linked to on the web. And, yes, they do expand when properly mixed...it's part of their allure.
I have had Icees and they are nothing like a Slurpee. Icees are more like Koolaid with a kabillion tiny floating ice chips in it. Far more "liquidy" than a Slurpee.
If your Slurpees come out of the spigot like a liquid, there's something rotten in Denmark (and Canada).

[Pam R]

Then they must not be making Slurpees properly up there.    The Slurpees I've grown up with are just like the pictures I linked to on the web.  And, yes, they do expand when properly mixed...it's part of their allure.
I have had Icees and they are nothing like a Slurpee.  Icees are more like Koolaid with a kabillion tiny floating ice chips in it.  Far more "liquidy" than a Slurpee. 
If your Slurpees come out of the spigot like a liquid, there's something rotten in Denmark (and Canada).

Your Icee sounds like a Slush Puppy! Sheesh. ;)

And our Slurpees come out of the spigot like a frozen liquid. Not airy... or liquidy.. just fluid flavoured ice...

edited to add: look at what number post this is for me... it's a sign, I'm right - you're wrong! (I realize that if I want this post to make sense forever I can never post again.... so just imagine that the 711 remains alongside this post)

Edited by Pam R, 18 July 2005 - 01:37 PM.