Interestingly, I just received this email from them today:
Subject: Total Greek yogurt
Date: Thu, 28 Apr 2005 10:45:50 -0400
We are delighted that you have discovered FAGE Total Yogurt, a distinctively creamy, natural, rich-tasting and wholesome premium yogurt, made in Greece by FAGE S.A., the #1 yogurt producer in Greece with 80 years experience in the dairy field.
As one of our valued consumers, we wanted you to be among the first to learn about some very exciting company news. Recently, our company has been designated “Interstate Milk Shippers” listing by the U.S. Department of Agriculture and Markets and the U.S. Food and Drug Administration.
Naturally, we are very proud and honored to have achieved IMS listing status, which is a rare and great achievement for a non-U.S. dairy company. FAGE S.A. is the first Greek company to be IMS listed, as well as the second European company and the third worldwide. This additional certification comes as a result of FAGE S.A.’s commitment to always satisfy rigorous U.S. requirements for dairy pasteurization and sanitation, as well as continue to meet strict European standards of dairy production.
We are also very happy to announce that as a result of achieving IMS listing, you will be able to find FAGE Total Yogurt more easily in your area, including Whole Foods and Trader Joe’s national gourmet food stores. We understand that you may have experienced difficulty finding our product over the past six months, and apologize for this disruption and inconvenience.
If you have any questions or wish to comment on FAGE Total Yogurt, please don’t hesitate to contact us. We are genuinely interested in hearing from you, and whole-heartedly appreciate your enthusiasm for our yogurt.
FAGE USA, CORP.
Thought y'all might be interested in how the company is spinning this.