"What's she doing here?" I thought. "If Subway forgot an ingredient on her sandwich, they're in the other direction." Thus did I watch in horror as the lass, with great insouciance, strolled to the McDonald's counter and doused her Subway sandwich with barbecue sauce from the McDonald's self-service pump.
"Condiment thief!" I shouted after the lass. She turned to me, snarled, and brandished her chicken breast sandwich as a weapon, intimating that such battles are best fought in the media, not in the mall. So here will I present my grievance and warn of an impending sandwich sauce crime wave.
Savvy marketers that they are, fast-food chains are keen to the threat of conspicuous condiment consumption. McDonald's manager Thorsten Veblen noted that his store charges 5 cents for each ketchup or dipping sauce the customer requests in excess of two packages, calling customers who dispute the surcharge "(P)arasites on the capitalist host. Ketchup may be a vegetable, but it certainly isn't free."
Acknowledging the experimental Serve Your Own Sauce Station, Veblen posits the existence of the Saucy Equilibrium, whereby bourgeois sandwich-eaters balance the transaction costs of excess auto-dispensing with the indifference cost of schlepping a dozen ketchup packets in their satchels.
Not being a trained economist, I take the sociological view that a crime wave may be taking root at our local hamburger stand. After all, why stop at barbecue sauce? Hot dog stand owners may soon invaded by the Mustard Marauders preparing for their 4th of July picnics. Why stand in the grocery line to purchase your Plochman's when you can just swipe some from the local wienermeister?
I also fear that seafood restaurants are not immune. Next time you're at Arthur Treacher's enjoying your fried fish and hush puppies, be on the look out for the Tartar Sauce Gang and the Vinegar Vixens warring over their turf.
All I know is, the next time I see a non-customer taking condiments from a restaurant, I'm calling Interpol.
This post has been edited by Fresser: 31 December 2005 - 10:21 PM






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